Alpine Marketing launched a new car-sharing service "STORYCA" on September 15th, which includes "purpose-specific" tools and equipment in a set package in addition to cars.
STORYCA is a new style that is perfect for people like "I want to experience activities such as camping and pottering, but it's difficult to prepare" and "I don't know what to do first". For example, if it is a camping vehicle, a series of camping equipment such as tents, chairs, sleeping bags and coolers are standard equipment. There is no need to purchase or rent tools separately, and you can have a good time at your destination.
At STORYCA, we position this purpose as "STORY (story for customers)" and enjoy cycling by assembling "FAMILY CAMP STORY" where you can easily enjoy camping at your destination and "folding electric bicycle" at the drive destination. A lineup of special vehicles such as "PUTTERING STORY". Providing extraordinary experiences and enjoyment.
FAMILY CAMP STORY is based on Mitsubishi's "Delica D: 5", and in addition to being able to enjoy a unique atmosphere such as the Nordic outdoor equipment brand Nordisk's One Pole Tent and Snow Peak, even beginners can easily set it up. Alpine carefully selects camping equipment. You can easily enjoy camping. PUTTERING STORY is loaded with two latest foldable E-bikes on the third row seat of Toyota "Alphard". You can enjoy comfortable travel beyond your travel destination.
Both models are, of course, fully equipped with car electronics products such as Alpine's latest car navigation system and sound system. At the start stage in September this year, it plans to start with two types of STORYCA vehicles and gradually expand "STORY by purpose".
In the case of FAMILY CAMP STORY, the price is 85,000 yen for a "2 nights 3 days" model case that departs on Friday night and returns on Sunday night. At the start of the service, the departure and arrival point will be the "station" in Kohoku-ku, Yokohama. In the future, we will gradually expand the stations nationwide.